Posts Tagged ‘Lecture’

The Gruen Transfer: The Pitch, Let’s Invade NZ

Tuesday, August 24th, 2010

default The Gruen Transfer: The Pitch, Lets Invade NZ videos on marketing

Two ad agencies try and sell the un-sellable: Invading New Zealand.

What lies ahead for Saatchi & Saatchi? Worldwide CEO Kevin Roberts shares his vision for the company and gives Wharton students a primer on his unique leadership style when he visited the Wharton School as part of the Wharton Leadership Lecture series, founded by Management Professor Michael Useem.
Video Rating: 4 / 5

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Johnny Cupcakes Lecture Series

Monday, August 23rd, 2010

Mr. Johnny Earle’s lecture series will tell the story of just exactly how he turned a simple idea into a multi-million dollar business using nontraditional methods. Starting his business at the age of 19, Johnny developed his company without a business plan, start up loans, investors, wholesaling, or even conventional advertising! Johnny has managed to launch one of the most recognized t-shirt brands in the US, with locations in Boston and Los Angeles. Johnny’s lecture focuses on the importance of branding; starting a brand + business (both web based & retail) with little-to-no start up money; entrepreneurship; small business management; product development, marketing, and communication; and graphic design. From tips and tricks for approaching business in innovative and unconventional ways to useful advice, tools, websites, and direction for those interested in starting a new business, Johnny’s lectures provide a comprehensive picture of how small businesses get off the ground. All around the globe, Johnny’s sold out lectures have proven to inspire and motivate both students and faculty alike. -Voted America’s #1 Young Entrepreneur by BusinessWeek ’08. -Inc. 500′s fastest growing independent business’s. Also featured on: NPR, CNN, CNBC, MTV, Entrepreneur Magazine, Wall Street Journal, Web Marketing For Dummies, Fox News, WWD / Women’s Wear Daily, Nylon Magazine, Juxtapoz Magazine, The New York Times, The Boston Globe, The Associated Press, The Big Idea with Donny Deutch
Video Rating: 4 / 5

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